Kanye West’s Yeezy jacket is a huge hit for Gap

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The Gap’s remarkable turnaround under CEO Sonia Syngal is continuing, thanks in part to Kanye West, TikTok and Simone Biles.

The Gap’s remarkable turnaround under CEO Sonia Syngal is continuing, thanks in part to Kanye West, TikTok and Simone Biles.