: GoPro revamps video-editing app to lure customers that don’t own its cameras

GoPro Inc. is broadening its video-editing app to become a subscription platform even for those customers who don’t have GoPro cameras, in what the company says is a move to expand its total addressable market.

GoPro Inc. is broadening its video-editing app to become a subscription platform even for those customers who don’t have GoPro cameras, in what the company says is a move to expand its total addressable market.