Coke’s make-your-own label fail: ‘White lives matter’ is OK but ‘Black Lives Matter’ isn’t No Comments Uncategorized Coca-Cola thought personalized bottles might bring some summer fun to its fans. Instead, it met the internet. Coca-Cola thought personalized bottles might bring some summer fun to its fans. Instead, it met the internet. Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Click to print (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Tumblr (Opens in new window)Click to share on Reddit (Opens in new window)Click to share on Pinterest (Opens in new window)Click to share on WhatsApp (Opens in new window)